Hartford, CT… Permatex, Inc., an innovative leader in chemical technology for automotive maintenance and repair, has expanded its training efforts with the development and release of new training videos designed for professional automotive technicians. Called the Professional Training Series, the videos cover Permatex's two core product lines, form-in-place gasketing and chemical threadlockers.

Both of these videos are available on a single DVD and are distributed free of charge to technicians and vocational school teachers nationwide. They are also posted on the Permatex website so technicians can view them online atwww.permatex.com/trainingvideos.htm. The company has also embarked on an aggressive ad campaign, using aftermarket trade magazines and banner advertising to help spread the word. In order to more effectively reach out to a wider audience of service technicians, the Professional Training Series DVD is now available in Spanish.

The Permatex Professional Training Series DVD shows technicians how to save time, money and prevent comebacks by choosing the right product for the job and applying it properly. The gasketing video covers the basics of form-in-place gasketing and gasket sealing and features Permatex’s the Right Stuff®, an instant gasket maker that requires no cure time. The threadlockers and retaining compounds video shows technicians how to prevent parts loosening caused by vibration, leakage, and corrosion.

As Tony Battaglia, Director of Marketing at Permatex explains, “The need for more technician training is a critical issue in the automotive aftermarket, especially when it comes to the use of service chemicals. These products are an important part of automotive maintenance.” Since there are many different types of service chemicals and application methods, Permatex believes that service technicians need to be aware of the proper applications and procedures for these products, in order to use them more effectively.

Permatex, Inc. is a leading manufacturer, distributor, and marketer of premium chemical products to the automotive maintenance and repair markets. Since 1909, Permatex has been an acknowledged leader in the development of innovative new products and services for the automotive aftermarket. Permatex markets a wide range of products under well-known brand names such as Permatex®, Fast Orange®, No Touch®, NOS®, the Right Stuff®, Gel Twist®, PermaPoxy®, Ultra Bond® and Dr Bond®. NOS is a registered trademark of Nitrous Oxide Systems® 2005.

Permatex currently operates in the United States, Canada, Mexico, and the U.K. and exports products to more than 85 countries around the world. North American operations include Permatex’s headquarters in Hartford, CT, a state-of-the-art manufacturing, distribution, and technical center located in Solon, OH, and a manufacturing facility in Kansas City, KS.

Permatex is part of ITW (Illinois Tool Works Inc.), a US based, NYSE listed corporation, founded in 1912. ITW is a Fortune 200 diversified manufacturing company.

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